khuluma magazine

In line with the necessary health and safety regulations to curb the spread of COVID-19 and as a precautionary measure, we have temporarily halted our magazines onboard all our British Airways (operated by Comair) and flights.Khuluma magazine will be available at kulula check-in counters at OR Tambo, Cape Town International and King Shaka Airports. Read more about the protocols we’ve put in place for the safety of customers and staff.

Our full colour glossy in-flight magazine is free for you to take home and enjoy. Every month we invite South Africa's funniest people as guest editors. We hope every magazine you read is bound to make your journey a pleasant and surprising one. Pick up your complimentary copy at the check-ins counters or read the khuluma digi-mag online

Be transported into a world of hot gossip, the latest shopping trends and information on the most up-to-date leisure spots, interviews with comedians, information on what to do and where to go. In-depth articles on green trends, gadgets, photography, business and motoring are included in this eclectic content, ensuring that a cross-section of society and ages are kept entertained throughout the flight.

khuluma goes beyond the in-flight experience. Take it home with you.

khuluma readership

  • 74% of kulula bookings are done online
  • 60% business travellers and 40% leisure travellers
  • Publication online at
  • All competitions appear online
  • The average monthly household income is R32 821
  • Eight in 10 are household decision makers (79%)
  • The average kulula traveller is LSM 9-10, educated,a South African resident, 41 years old, and employed
  • More than four in five kulula travellers/readers are wholly or partly responsible for household purchases (81%)

Advertise in our next edition

Account manager

Merryl Klein
Tel: +27 21 469 2446
Cell:+27 82 895 7260

Editorial queries

Keith Bain

Rate card

Advertisement size
advertisement size & rate
Full-colour quarter page
R4 500
Full-colour half page
R6 500
Full-colour page
R12 500
Full-colour DPS
R24 000
Full-colour IFC
R15 500
Full-colour IBC
R15 500
Full-colour IFC DPS
R26 000
Full-colour OBC
R23 000

Special position: rate card + 10% loading – opposite content, opposite Ed's note, menu etc.

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Advert sizes

Double-page Spread
420mm (w) x 240mm (h)
430mm (w) x 250mm (h) incl. 5mm bleed
Full Page
210mm (w) x 240mm (h)
220mm (w) x 250mm (h) incl. 5mm bleed
Half Horizontal
200mm (w) x 111mm (h)
Half Vertical
95mm (w) x 230mm (h)
Quarter Page
95mm (w) x 110mm (h)