Past sponsorships


kulula invited their facebook friends to submit their mo-growth and stand in line to win great prizes. Donations were collected from the website. This worthy cause helps to raise awareness and funds for men’s health, specifically prostrate and testicular cancer. The kulula staff and even our planes participated.

Community Crisis Centre

With the help of all our wonderful fans, we recently raised over R430 000 for the Community Crisis Centre in Reiger Park east of Jo’burg. We presented the funds during an official cheque handover ceremony last month. The NGO offers a feeding scheme for orphans and vulnerable children, community-based care and HIV/Aids programmes. The much-needed funds will go towards the expansion of the current infrastructure of the organisation and life skills training programmes for caregivers, auxiliary social workers and centre management. Thanks again to everyone who supported this worthy initiative.

Public service heroes and ACSA were co-sponsors in this social investment initiative which allows members of the South African Police Service and their immediate families to fly with to any of our destinations. We've slashed our fares for this project, which allows the members of the SAPS to fly for a dramatically reduced rate.

This initiative was created to recognise and give something back to the South African Police Service. We were proud to be part of a project that gave back to our country's unsung heroes. We wanted to pay tribute to all their hard work, and at the same time enhance their lives by offering affordable transport to them and their families.

Casual Day

kulula supported Casual Day, a fundraising project that raises awareness about people with disabilities. It also raises much-needed funds: last year the project raised a whopping R17.6 million. Now that’s a lot of dough! We never miss a chance to have fun, and the 2010 Casual Day was no exception. It’s no fun celebrating alone so we asked our fans to post their Casual Day photos on our facebook page you all looked fabulous. Our staff also partook and the office has some crazy outfits on.

CHOC & the Cow parade

Our relationship with the CHOC (Children's Haematology Oncology Clinic) Childhood Cancer Foundation South Africa started up in 2005. And with our fans support (that's you) we've been able to provide these CHOC kiddies with some more sunshine and smiles. 

CHOC is dedicated to improving the welfare and quality of care for children who suffer from all varieties of cancer or life threatening blood disorders. Not only is the organisation dedicated to providing direct practical help to all children with cancer (from diagnosis onwards), but they also recognise the inevitable disruption to family life when a child faces vigorous and often lengthy treatment. 

All funds that have been raised over the years were used to directly benefit the children and their families, as well as those involved in their treatment. Thanks so much for your generous donations! 

We collected heaps of money on your behalf in 2006 that went towards the very deserving kiddies at CHOC. In total we collected in excess 

of R136 410 – which has really gone a long way. 

Our kulula fans helped us raise over 1 million Rand

Most of our brave CHOC kids leave the hospital in pretty good shape, but they must, must, must return for follow-up treatments or check-ups if they are to be cured. Transport is a major problem in South Africa, and even though CHOC tries to assist these kiddies through the CHOC Transport Fund, they still need help. Our goal was to raise R80,000 so that all the CHOC kiddies could afford to make the trip back to the hospital for their much needed check-ups and life-saving treatments. 

But thanks to our fans' hearts of gold and generous pockets, we reached our target in no time at all! And to help even more, we matched rand for rand what you donated. 

Cow parade

In 2005 we managed to raise money through the cow parade which was a great success.

We are firm believers of 'what goes around, comes around', that's why we jumped at the opportunity of becoming one of the sponsors of Cow Parade South Africa, which is an art exhibition that raises funds for children with childhood cancer. 

Through its involvement with Cow Parade, we have raised over R1-million for the Children's Haematology Oncology Clinic (CHOC). Gidon Novick, Commercial Director proudly handed over a cheque, to CHOC chairman Lawrence Boyle which was made up of sponsors and donations, at's Cow Parade finalé, which was held in Sandton City on 19 May 2005. 

The money was raised by selling Cow Parade pins and cow shaped choclates onboard; we also donated R1 to CHOC for every online booking that was made between 01 October 2004 and 01 May 2005. Our generous fans also helped raise this amount by filling our cash cow and Cow Parade tins, which also contributed to this hefty amount. 

We got into the spirit of things and became the first airline in the world to dedicate an entire aircraft from its fleet, to this initiative, by painting one of our planes with a special Cow Parade design, which goes by the name of 'da udder plane' and has become extremely popular among our fans. 


All 70 cows that were purchased by a number of sponsors, including, were auctioned off. The auction was a huge success, and over R1-million rand was raised, which of course went to CHOC. 

One of the celebrities at the event, Jooste Van Der Westhuizen, could not resist bidding for one of the cows on auction, which ironically was the Springbok cow wearing a rugby jersey. Thanks Jooste for giving him a new place to graze! 

Our Brand Manager, Nadine Prinsloo, was moooved by the auctioning experience and could not resist bidding for two of our cows, who have found a new home to mooove around in, at our operation building in Jo'burg.